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Business Analyst

Requirement
A new business unit of an established business services provider turned to McKinley Marketing Partners when they needed a business analyst on staff immediately. The client had been unsuccessful in finding qualified talent using the traditional human resources path.

Solution
Within hours of the initial call, McKinley found the right candidate with the appropriate background and arranged a same-day interview.  The Interim Marketing Managersm (IMM®) started work on the project the following day.  The IMM was tasked with developing income and profit and loss statement forecasts.  The information was used to set budgets, judge return-on-investment results, and weigh the merits of expanding/contracting efforts through sales channels.  With the help of the IMM, the client was able to exceed expectations with the elimination of unnecessary business expenses.

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